Verizon Dead Zones Map Showing Where They Lie
In the fall of 2009, AT&T sued Verizon over its "There's a Map for That" ads and I think rightfully so. Ultimately, AT&T lost the case in court but I think because they lacked the insight on how to turn the argument back on Verizon to highlight their false advertising. If I were AT&T I would have simply said "We all have coverage problems and here is exactly where Verizon is lying". Exhibit A above. The print and television commercials, try to articulate how much theoretical 3G coverage Verizon has from a 50,000-foot level on a red versus blue colored maps of the US. AT&T's complaint seemed to focus on the choice of the white or blank background in the two different 3G coverage maps, which implies "no coverage", but actually should mean something else in the AT&T map, as there still exists AT&T's 2.5G/EDGE coverage in theory. It's important to approach marketing claims from any company with critical thinking and consider them in the context of the competitive market and consumer protections.
Marketing practices can vary between companies and may involve different strategies to promote their products or services. It's always advisable to do independent research, compare different sources of information, and review customer feedback or reviews to form your own opinion about the credibility and accuracy of marketing claims.
Both Verizon and AT&T are major wireless service providers with extensive networks and customer bases. They compete in a dynamic and competitive industry, which can sometimes result in aggressive marketing campaigns to attract customers. However, the specific claims made by each company should be evaluated on a case-by-case basis, considering the evidence and objective facts available.
If you have concerns or questions about specific marketing claims made by Verizon or AT&T, it's advisable to reach out to their respective customer service departments or seek independent consumer advocacy resources for more information.
At some point, consumers will get fed up with Verizon's arrogant campaign and it will come back and bite them in the ass. There are lots of up-and-coming wireless operators who are hungry like Google, Comcast, Cox, T-Mobile, and Sprint that are looking to take advantage of the fact that Verizon can't get seamless coverage into 50% of homes in the US. My prediction is that karma will get the better of them soon. "Jump the Shark" is probably the best way to describe their fate. We think honesty, integrity, and transparency with quality coverage will win wireless customers over in the next decade.